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Aisle 3 for MENA IB |
Back
in 2017, I posted that the prospect of “rich”
Saudi investment banking fees would
remain a prospect not become a reality for
some time.
And quoted some rather minuscule numbers for KSA fees as
support for that contention.
In
2018, I took a look
at 2017 MENA IB fees
and noted that at US$ 912 million they were an estimated 0.88%
(0.0088 in decimal terms) of global IB fees of US$ 104 billion. What
might be charitably described as a rounding error.
It’s
time to revisit the topic to see what’s happened since then.
Summary
The
picture above tells the story.
In
terms of IB fees and transactions, MENA IB remains a rounding error
in the global IB market.
It
is not currently
particularly remunerative for major global investment banks. It’s
more a hobby business or “dabbling”.
Source
and Technical Note
I am
using Refinitiv’s (in a previous incarnation owned by Blackstone
and Thomson Reuters) reports.
You
can access these reports here
for the price of giving them your email address and some bits of
personal data.
Note
that these reports are based on R’s analysis and estimates.
On
the latter point,
take a look at the 2019 Global IB Report, that year’s fees are some
US$ 100.974 billion. In the 2020 Report, 2019 fees (the comparative
figure) are USD 107.762 billion.
Due
no doubt to additional data available to R.
I
have estimated 2018 MENA and Global IB fees using 2019 Reports and
the percent
changes shown from
the past year (i.e., 2019).
So an estimate of an
estimate.
The
same with individual bank fees.
So
the usual caution about the numbers in those reports and in this
analysis.
While
they look precise, they aren’t. More directional than locational.
Analysis
MENA
IB Fees Still a Rounding Error
In
the first chart, a comparison of MENA versus Global IB fees.
Small
beer.
But
are there IB areas where MENA fees shine?
Not
really.
Relatively
and charitably speaking, syndicated loans are a “brighter” spot.
But
that’s not more than just saying that a 10 watt light bulb is
“brighter” than a 5 watt one.
The
MENA IB landscape reflects
the
state sector’s dominant role in regional economies – a sector
that has both economic
and non economic drivers,
with
the latter often being more important in motivating corporate
actions than the former
a
generally risk adverse rentier/comprador mentality in the private
sector
The
results are
a
greater orientation to debt (syndicated loans and DCM) than equity
(ECM)
a
limited market for corporate control (M&A)
the
state sector’s ability to command low fees
The
above are broad generalizations. One could respond that these
conditions exist in other markets.
Indeed!
But
in the most significant markets there are sufficient other customers
to generate transaction volume at relatively higher fees.
In
MENA this is not the case.
Importance
of the MENA Market to Global Banks
In
regard to Global M&A MENA is a small fish.
Clearly,
for regional banks it is an important market not only because it is
part of their natural market, but also because the fees represent
significant earnings.
But
what about the big boys?
I’ve
selected four global banks based on their consistent position at the
top of Refinitiv’s MENA IB fee tables.
Three
of the banks typically are also in the five top positions in the
Refinitiv’s Global IB tables. They are JPMC and Goldman Sachs who
generally trade
places
in the top two slots
Citi which is typically in the top five.
The
final bank, HSBC, is typically in the third tier global position:
ranking eleven to fifteen. Within MENA it has a stronger position.
most often in the first position.
From
the charts above, it’s clear that MENA is a hobby business for
these banks.
HSBC
as a third tier IB is no doubt happy to take IB
fees wherever it can.
In
my two earlier posts, I mentioned the drivers of IB participation in
a market:
Fees
– Not only for the IB and its bankers’ remuneration but also as
a “marker” of IB prowess in sales
pitches.
Transaction
Volume – A similar market prowess badge for one’s pitchbook.
Market
Development – The hope that today’s loss leader will lead to a
higher volume of higher priced transactions. Dream
on in MENA.
Global
Positioning – Using transaction expertise/presence in one market
with clients from another.
“We
are a global firm with experience and knowledge across the globe”.
“We
can help you in the UAE, KSA, etc.”
Inward
Marketing – Using one’s position in a market to sell product
(debt, equity, etc) into that market.
These factors probably explain the continuance of the MENA hobby.